Legal

Privacy Policy

How Abdullah Abid collects, uses, stores, and protects your personal information.

Last updated: July 2026

Introduction

Abdullah Abid ("I", "me", or "my") is committed to protecting and respecting your privacy. This Privacy Policy explains how I collect, use, disclose, and safeguard your information when you visit my website at abdullahabid.com or engage with my Personal Brand SEO services.

Please read this policy carefully. By using this website or my services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use this website.

This Privacy Policy should be read alongside my Terms & Conditions, which together form my complete data and usage framework.

Who I Am

The data controller responsible for your personal information is:

I'm a software engineer and the inventor of Personal Brand SEO, providing Personal Brand SEO, LinkedIn optimization, personal website architecture, and online reputation management services to clients worldwide. I'm also the founder of the digital marketing agency Rafenthic and the branding agency GraphoFix, which operate under their own separate privacy policies.

Information I Collect

I collect different types of information depending on how you interact with me:

Information You Provide Directly

  • Contact form submissions - your name, email address, and message when you contact me.
  • Audit requests - your name, email, and any details you share when requesting a Personal Brand SEO audit.
  • Consultation bookings - your name, email, and scheduling preferences when you book a call via Calendly.
  • Newsletter sign-up - your name and email address when you subscribe to my newsletter.
  • Email or WhatsApp correspondence - any information you share when communicating with me directly.

Information Collected Automatically

  • Usage data - pages visited, time spent, links clicked, and navigation patterns.
  • Device information - browser type and version, operating system, device type, and screen resolution.
  • IP address - used to determine approximate geographic location and for security purposes.
  • Referral source - the website or search engine that referred you to me.
  • Cookies and tracking data - small files stored on your device to support site functionality and analytics.

Information from Third Parties

  • Social media - if you engage with my content on LinkedIn, Instagram, TikTok, or other platforms, those platforms may share certain information with me in accordance with their own privacy policies.
  • Analytics providers - aggregated, anonymised data from Google Analytics about how visitors interact with this website.

How I Use Your Information

I use the information I collect for the following purposes:

Purpose Legal Basis
Responding to enquiries and contact form submissions Legitimate interest / Contract
Delivering Personal Brand SEO audits and services to clients Contract performance
Sending service-related communications Contract / Legitimate interest
Sending newsletter updates you've subscribed to Consent
Improving website functionality and user experience Legitimate interest
Analytics and performance measurement Legitimate interest / Consent
Complying with legal obligations Legal obligation
Protecting against fraud and security threats Legitimate interest / Legal obligation

I do not sell, rent, or trade your personal information to third parties for their marketing purposes. Ever.

Sharing Your Information

I may share your personal information with the following categories of third parties, only where necessary and under appropriate safeguards:

  • Service providers - trusted third parties who help me operate this website and deliver services, including hosting providers, email platforms, and analytics tools.
  • Google LLC - for analytics (Google Analytics). Google may process your data in the United States. See Google's Privacy Policy.
  • Calendly - for scheduling and booking functionality. See Calendly's Privacy Policy.
  • WhatsApp (Meta) - if you choose to contact me via WhatsApp. See WhatsApp's Privacy Policy.
  • Legal authorities - where required by law, court order, or governmental authority.

All third-party service providers are required to process your data only as instructed by me and in accordance with this Privacy Policy.

Data Retention

I retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements.

  • Contact enquiries - retained for up to 2 years after last contact.
  • Client data - retained for the duration of the engagement plus 7 years for legal and accounting purposes.
  • Newsletter subscribers - retained until you unsubscribe.
  • Analytics data - anonymised data is retained in Google Analytics for up to 26 months.
  • Cookie data - retention varies by cookie type, from the length of your browsing session up to 26 months for analytics cookies.

When data is no longer required, it is securely deleted or anonymised.

Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Right to Access

Request a copy of the personal data I hold about you.

Right to Rectification

Request correction of inaccurate or incomplete data.

Right to Erasure

Request deletion of your personal data ("right to be forgotten").

Right to Restrict

Request that I limit how I use your personal data.

Right to Portability

Receive your data in a structured, machine-readable format.

Right to Object

Object to processing based on legitimate interests or for direct marketing.

To exercise any of these rights, please contact me at hello@abdullahabid.com. I will respond within 30 days. I may need to verify your identity before processing your request.

If you are based in the European Union or United Kingdom, you also have the right to lodge a complaint with your local data protection authority (e.g. the ICO in the UK or your national DPA in the EU).

Data Security

I take the security of your personal information seriously and implement appropriate technical and organisational measures to protect it from unauthorised access, disclosure, alteration, or destruction.

  • All data transmitted via this website is encrypted using SSL/TLS (HTTPS).
  • Access to personal data is restricted to me and authorised service providers only.
  • My systems are regularly reviewed for vulnerabilities and kept up to date.
  • I use reputable, security-certified third-party service providers.

However, no method of transmission over the internet or electronic storage is 100% secure. While I strive to protect your data, I cannot guarantee absolute security.

If you suspect a data breach or have concerns about the security of your information, please contact me immediately at hello@abdullahabid.com.

International Data Transfers

I'm based in Pakistan and serve clients globally. Your personal information may be transferred to and processed in countries other than your own, including Pakistan and the United States (via Google and other service providers).

Where I transfer data internationally, I ensure appropriate safeguards are in place, including:

  • Using service providers who comply with applicable data protection laws.
  • Relying on standard contractual clauses where required.
  • Ensuring third-party providers maintain adequate security standards.

Children's Privacy

This website and my services are not directed at children under the age of 13. I do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided me with personal information, please contact me at hello@abdullahabid.com and I will delete that information promptly.

Changes to This Policy

I may update this Privacy Policy from time to time to reflect changes in my practices, technology, or legal requirements. When I make material changes, I will update the "Last updated" date at the top of this page.

I encourage you to review this page periodically. Your continued use of this website after changes are posted constitutes your acceptance of the updated Privacy Policy.

Contact Me

For any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact me:

I aim to respond to all privacy-related requests within 30 days.

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